Out There Podcast seeks audience growth director

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Growing our listenership is one of our top priorities for 2020, and we’re looking for an enthusiastic person to join our team on a freelance basis to bring Out There’s award-winning stories to new listeners.

The role will involve a good understanding of Out There’s brand, audience and mission, and an ability to translate that understanding into successful audience growth initiatives.

This is a paid role involving a modest monthly stipend plus performance bonuses. Beyond financial reward, we are a fun, creative team, and we’re excited to welcome an additional person on board to help shape the future of the show.

Responsibilities

Drive and execute audience growth initiatives for Out There Podcast. This will include working with our existing team to develop a growth plan for the year ahead, reviewing progress on a regular basis, and executing planned initiatives.

There is a lot of scope for the audience growth director to set the agenda for the role and come up with new ideas to expand the show’s audience. We want you to be creative! The role could involve initiatives across:

  • PR

  • Cross-promotions and paid advertising on other shows

  • Listener referral programs

  • Social media marketing

  • SEO

  • Paid digital campaigns on Facebook, Instagram, Twitter

  • Audience research (e.g. listener surveys, creating personas, etc.)

Requirements for the role

This is a freelance contract position.

Must be based in North America.

Compensation

Monthly stipend of $200, plus regular performance bonuses.

Beyond financial compensation, you will join a fun, collaborative, supportive team with a keen interest in seeing you grow and succeed in this role.

Please note: we recognize that the fixed compensation element of this role is modest. Out There is an independent show on a shoestring budget, and so far, it’s been essentially a labor of love for everyone involved. We sincerely hope to be able to pay everyone competitive wages in the future. But for the time being, please know that you will be earning more than anyone else on the team, including the host and founder.

Experience and skills

  • 1-2 years experience in marketing (ideally podcast/media marketing) or other relevant field

  • Excellent communication and organizational skills

  • Proactive and enthusiastic

  • Passion for the outdoors is a bonus

To apply

Please send a resume and cover letter highlighting relevant experience (especially marketing experience) to willow@outtherepodcast.com and alex@outtherepodcast.com by Jan. 31, 2020. Please put “Growth Director Application” in the subject line.

 
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